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class homepage Introduction to the Internet
for Fundraisers

March 13, 2000
University of Pennsylvania, College of General Studies

E-mail: the real "killer app"
  • With colleagues and constituencies -- to work with individuals and small groups

  • With colleagues and constituencies -- share ideas and information on listservs

  • Broadcast e-mail -- "e-newsletters" and "click to give" (note enhancements in e-mail seen through Netscape, but not through America Online 4.0)

  • The power of "word of mouse"
 
Send comments to Adam Corson-Finnerty (corsonf@fund-online.com) or Laura Blanchard (lblancha@fund-online.com)