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Using the Internet
for Fundraising
A One Day Introductory Tour
College of General
Studies, University of Pennsylvania
Room 421, Williams Hall - November 10, 2001, 9:30-4:30
The Bootstrapper's Guide
to Web Site Costs
Equipment/Software: Cost No Object
- Computer, 128MB RAM,
20GB hard drive, high-end monitor, sound and video cards: $2,500
- HTML Authoring Software
-- up to $500 (Laura is using Dreamweaver and hopes to figure out
Fireworks soon)
- Image editing -- Adobe
Photoshop (educational discount): $229 (street price $500-plus)
- Sound Editing -- CoolEdit
(shareware): $50
- Video Editing -- Adobe
Premier (educational discount): $229 (street
price $500-plus)
- Fabulous digital camera:
$1,000
- Scanner -- $200-$500
-- sky's the limit if you want to be able to scan huge images, big
color transparencies
- CD Writer -- $200-$500
- TOTAL: $5,000-$5,500
(approx)
(Add $1,000-$2,000 for VCR and tape deck if
desired)
Equipment/Software: As
Cheap As It Gets
- Computer, the one you
already have, or an old Pentium II with 32MB and monitor bought at
yard sale: - $0 - $500
- HTML Authoring -- do
it yourself, use built-in editor from Netscape, use automatic convertor
from Microsoft Word
- Image Editing --
PaintShop Pro (shareware): $99,
free 30-day evaluation copy
- Scanner/digital camera
-- none, scrounge help from friends or get images scanned from repro
house, drugstore photoprocessor
- Zip Drive or CD writer
-- use to transport large files or groups of files to friends/family
with better computer (optional): $150
- Sound, video, digital
camera, CD -- outsource or do without
- TOTAL: $0-$720
Some Time-Commitment Rules of Thumb:
- Time to get up the
learning curve -- about 3 months of working at least 2 hours/day to
get really comfortable
... but you can be online with something in as little as a week
from a standing start
- Time to develop pages,
once experienced: average 1 hour/page for pages (once a format has
been set) to convert text to html, scan/edit images, assemble page,
check links, etc.
About Server Space
- Some server space included
with many basic Internet accounts (Bell Atlantic, AT&T;, AOL, etc.)
- Commercial server space
available from many providers -- as little as $.60/mo per MB
- To create a skill-building
site, free space is available from Tripod
(http://www.tripod.com/) and many others
Related resources at this
site: Chapter 7
from Fundraising and Friend-Raising on the Web; a bootstrapper's
toolkit of web resources
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